Scout reads each client’s Meta ad account - spend, ROAS, attributed conversions, creative-level performance - and writes the paid-social story, with creative thumbnails for reference.

Paid social is where the spend is, so it’s where clients want the clearest read. Scout reports it at the level that drives decisions - down to which creative is fatiguing.
It even tracks Creative DNA: hook, hold and return by creative attribute, so the recommendation is specific, not generic.
Performance by ad and by creative attribute - talent, format, hook - not just account totals.
Reported against the client’s defined target, with commentary on what moved and why.
Meta’s platform-attributed numbers are labelled as directional, reconciled against Shopify revenue.
OAuth into each client’s Shopify, Klaviyo, Meta, Search Console and GA4 - read-only, agency-wide. About five minutes per client, then you never touch it again.
It pulls live data from every connected platform, loads the client’s structured memory, and applies your agency’s voice profile - all before anyone asks.
Ask in Claude and the update is there: headline performance, KPI commentary against the client’s targets, per-channel reads, and recommendations - written the way your team writes.
Tighten a sentence, publish to a private link, or send it to the client. Scout writes; the account manager always ships.
Never. Scout is read-only on all ad platforms by deliberate product design. It reports; humans act.
Yes - Scout pulls creative thumbnails so the report can reference the actual ads.
No - deliberately. Scout writes the report. Charts only render inline in a published report when they earn it; the deliverable is the written update, not a dashboard your team has to build and maintain.
Never. Every integration is read-only, via OAuth per client account. Scout reports; humans make the changes.
Free for one client, forever. Pro is $149/month for unlimited clients - no per-client fees, no per-seat charges. Beta agencies lock a lifetime discount.
A lifetime beta discount on Pro. Onboarding in under an hour.